{"product_id":"no-harm-bum-balm","title":"No Harm Bum Balm","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eWant to buy more than one No Harm Bum Balm? Use our multiple saving code at checkout\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBuy 2 save £3.50 - use code\u003cspan\u003e \u003cstrong\u003eNHB\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003e2\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBuy 3 save £6 - use code\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eNHB3\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBuy 4 save £10 - use code\u003cspan\u003e \u003cstrong\u003eNHB\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003e4\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eProtects and softens your baby’s skin at every nappy change, helping to relieve soreness and redness\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cstrong\u003eMost babies experience nappy rash at some point, if not regularly, which can mean soreness, redness and irritation.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis rich but simple nappy cream provides gentle, effective relief and protection, helps to prevent skin damage and soreness. Midwife developed and mum approved, this 100% naturally derived, ultra-smooth serum takes care of the delicate skin.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eContains only 5 ingredients, including medical grade lanolin for skin protection and calendula for soothing redness and soreness\u003c\/li\u003e\n\u003cli\u003eRich but thin serum that glides on easily without dragging sore skin\u003c\/li\u003e\n\u003cli\u003eOne-handed dispenser is hygienic and helps when managing a crying or wriggling baby\u003c\/li\u003e\n\u003cli\u003eA little goes a long way!\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2 style=\"text-align: left;\"\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eUse at each nappy change, after baby’s bath or whenever you want extra protection\u003c\/li\u003e\n\u003cli\u003eApply a thin layer of the balm directly to a clean skin after each nappy change, or as required\u003c\/li\u003e\n\u003cli\u003eSuitable for use with disposable and cloth nappies (we recommend adding a liner when using a cloth nappy, to avoid build-up on the fabric)\u003c\/li\u003e\n\u003cli\u003eThese natural ingredients can harden in cold temperatures, so stand the pump on a radiator or in hot water for 10 minutes and the contents will soften again\u003c\/li\u003e\n\u003cli\u003eOnce opened, No Harm Bum Balm can be used for 12 months\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDon’t forget to add it to your hospital baby bag checklist, or ask for it for your baby shower!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIf you like this product you may also like the No Harm Nipple Balm which provides relief and protection for sore and cracked nipples for breastfeeding mums.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003eWhat else can you do to help a baby with nappy rash?\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eMost babies experience nappy rash at some point, if not regularly, which can mean soreness, redness and irritation\u003cspan\u003e so what else can you do to help?\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eOur midwives recommend:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eavoiding soaps and wipes (just wash with water)\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003elimiting baths, as this can dry your baby’s skin out\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003epatting the area dry gently, using a soft towel, rather than rubbing\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003echanging each soiled nappy or liner without delay\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eusing slightly larger nappies for a few days, so there’s a bit of a gap to avoid chafing and so \u003c\/span\u003ethe skin can breathe as it heals\u003cspan\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eletting your baby go nappy-free as much as possible until the nappy rash clears up\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul style=\"text-align: left;\"\u003e\u003c\/ul\u003e\n\u003ch2 style=\"text-align: left;\"\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp style=\"text-align: left;\"\u003eOur nappy balm contains:\u003cbr\u003e\u003c\/p\u003e\n\u003cul style=\"text-align: left;\"\u003e\n\u003cli\u003e\n\u003cstrong\u003eMedical-grade lanolin\u003c\/strong\u003e as a soothing, breathable moisturiser and a protective barrier against friction\/chafing\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCoconut oil\u003c\/strong\u003e for its deep moisturising and anti-microbial properties\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSweet almond oil\u003c\/strong\u003e to nourish and promote smooth, healthy skin\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSunflower seed oil\u003c\/strong\u003e for Vitamin E, to help nourish and protect\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalendula flower extract\u003c\/strong\u003e for soothing redness, irritation and soreness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003cbr\u003e30ml\u003c\/p\u003e","brand":"My Expert Midwife","offers":[{"title":"Default Title","offer_id":34952233681059,"sku":"M04010030U","price":12.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0401\/1055\/5299\/products\/EXP_MID_WIF_BUM_BALM_ASSET_RGB_02.jpg?v=1594117614","url":"https:\/\/my-expert-midwife-staging.myshopify.com\/products\/no-harm-bum-balm","provider":"My Expert Midwife - Staging","version":"1.0","type":"link"}